Facebook page feedback score is based on various factors. Facebook assigns a score ranging from 0 to 5. Post-purchase surveys delivered to individuals who have purchased things through Facebook advertising are the most common method to collect the data.
Users do a poll to see if the product quality matched their expectations, if shipping was on schedule and other factors. Only users who control the brand can see the Customer Feedback Score.
How do Facebook page feedback scores and purchase experiences affect your ad performance?
Facebook's ad systems are built to optimize value for people and businesses while learning about their purchasing habits.
Negative feedback allows Facebook to discover ads that help customers to have a bad shopping experience. Frequently, these ads have misrepresented products or estimated delivery timeframes or have resulted in poor customer service. Because the items and accompanying services do not satisfy customers' expectations, these misrepresentations result in bad experiences.
Page Score below 2:-
Facebook ads customer feedback score of 0 to 5 is assigned to each page. Based on the most current statements, these scores are revised regularly.
Pages more than a year old:-
If your page score falls between 1 and 2, your advertising will receive a penalty. That means your ads will reach fewer people with the same budget.
You won't advertise if your page score falls below 1.
Pages less than a year old:-
If your page score falls below 2, you'll be unable to promote.
Some Tips to a Facebook page feedback score
Make it crystal clear what you're selling or offering.
Set explicit delivery expectations.
Set clear customer service expectations.
Make sure you'll be able to meet customer demand.
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